I know that September just started, but if these past 9 months of 2017 have flown by, the last 3 months will, too – which means it’s not too early to…
5 Steps to Writing the Sales Page Sandwich
Truth: I used to DREAD writing a sales page. No matter how I wrote it, I always worried that it came across as cheesy, unclear, or just plain old salesy. Through…
Yes, You SHOULD Share Other People’s Content
It’s surprising to me when I hear clients saying that they never knew they should be sharing other people’s content – they think they should be sharing only their own….
Why You Shouldn’t Copy Someone’s Social Media Strategy
I know how you feel. You see one of your competitors, or someone who has a business that’s kind of close to what you do, and notice that they’re absolutely…
5 Steps You Can Take to Land Consultation Calls
If you’re a service-based business, consultation calls are vital for converting people into clients. So if you’re not doing consultation calls, you’re in trouble. And if you don’t even know what…
Why Your Social Media Strategy Isn’t Working
[et_pb_section bb_built=”1″ admin_label=”section”][et_pb_row admin_label=”row” background_position=”top_left” background_repeat=”repeat” background_size=”initial”][et_pb_column type=”4_4″][et_pb_text admin_label=”Text” background_position=”top_left” background_repeat=”repeat” background_size=”initial” _builder_version=”3.0.50″ background_layout=”light” text_orientation=”left” border_style=”solid”] Trying to create a solid and effective social media strategy for your business can…
Why You DON’T Need To Be On Every Social Platform
No, you DON’T need to be on every social media platform – and that’s okay. When I’m speaking with potential clients, the first thing that comes out of their mouth…
How To Use A Social Media Content Calendar
If you’re not using a social media content calendar, I highly recommend doing so. Many people tend not to use one because they’re intimated by it – there are so…
Unique Uses for Each Platform
A common question that I get asked is, “What should I be using Twitter, Facebook, and Instagram for?” Although each platform can provide some of the same content, I like…