As an estate planning attorney, the services you provide to your clients involve intimate, emotional, and difficult conversations and situations. That’s why it’s crucial to show your clients that you’re…
5 Components of a Successful Holiday Marketing Strategy
Truth: you can never be too early when it comes to planning your company’s holiday marketing strategy. Although it may be tempting, and too easy, to wait until the start…
3 Reasons Why You Need a Social Media Manager
It’s no secret that we’re firm believers in the value of investing in a social media management service for your company, but if you’ve never outsourced that part of your…
5 Steps for Starting an Email List
If email marketing isn’t a part of your strategy, you’re missing out on an opportunity to attract new leads and nurture the individuals who are currently in your pipeline. Building…
5 Elements of a Cold Pitch That Converts
We’ve all had times where we receive terrible cold pitches–whether via a phone call, email, or letter–that makes us wonder what made that person even think doing that would work….
4 Ways to Secure PR Opportunities
Podcasting, guest blogging, in-person speaking… you name it, it’s a great way to increase your visibility in front of your ideal customers or clients and start to build more thought…
4 Step Process for Planning and Writing Blog Posts
How often are you writing and publishing new blog posts for your company’s website? Despite what you may see or hear online, blog posts are an excellent way to build…
3 Reasons Why an External Marketing Agency Benefits an Internal Marketing Team
Truth: just because you have an internal marketing team doesn’t mean that they have to do it all or you can’t bring in external support. In fact, some of our…
5 Step Process for Planning Your Social Media Content
Want to make the most impact with your online presence? Create a solid process and plan for organizing your social media content instead of writing it on the fly. We’ve…