“I wholeheartedly endorse Ashley Mason and Dash of Social to any non-profit organization looking to harness the power of social media. From the beginning, Ashley took the time to listen to our goals, and then crafted a tailored social media strategy that aligned perfectly with our vision. Her attention to detail and engaging content have elevated our organization’s presence.” – Camille Bartlett, Executive Director of Peabody TV
Peabody TV is a nonprofit community media center serving residents of Peabody, MA and beyond. Their mission is to provide the space and tools for their local community to transform thoughts and ideas into publicly available media. Peabody TV aspires to be the go-to resource for digital media creation where everyone in their community has access to the right tools, education, and delivery platform to tell their story.
With a small team who frequently juggles several outstanding live tapings of various events and programs throughout the Peabody area, social media has become something that is difficult to keep up with. However, as many of these live tapings get streamed on Facebook and YouTube, it was crucial for Peabody TV to have an active and engaged social media presence to support this streaming content. Additionally, Peabody TV had collected hundreds of email addresses of their members and clients but had not yet started using email marketing to nurture those individuals.