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Case Study

Concrete, Sand, & Gravel Company

Company Overview

This is a Massachusetts-based quality sand, concrete, and gravel supplier. As a business that’s been around for nearly 75 years, they work closely with contractors and homeowners on all types of projects, whether it’s ready-mix concrete for foundation or double washed stone for septic systems.

Why They Came to Us

As a family-owned business that’s been around for decades, they had virtually no online presence. After changing ownership, they wanted to build out an engaged and consistent social media profile that would showcase the depth of their experience on a wide variety of customer projects.

How We Helped

We quickly stepped in to reactivate their Facebook page that had existed for many years but was only updated a few times per year. Working closely with their team, we were able to prioritize promoting their products and highlighting their work.

We helped them with:

Reviving a dormant Facebook page to re-engage their followers
Visiting worksites to capture project progress in real time
Collaborating with their team on employee introductions and expertise
Building a local following through their regional-based work

As a successful, longstanding company with strong local roots, their fantastic work deserved to shine online. We stepped in as a close partner to their team, creating content that drove tangible business results.

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